This week’s readings focused on two examples detailing how messages are tested with the public.
The first article discusses the details on consumption of sugar-sweetened beverages among adults. By doing surveys the study demonstrated the relationship of knowledge on the nutritional facts of the consumers. Sugar-sweetened drinks are often on the lower end of the pricing scale and often consumed the most. The users who were able to provide sufficent information on their daily caloric intake tended to be on the low end of consuming these sugar-sweetneded beverages.
The second article on message testing detailed how the design of a website can affect different customers online habits. The behavioral difference between Canadian and Chinese students were studied. What works for one culture may not work for others as displayed in the users behaviors and interactions on various sites tested.
With these comparison presented to me I found it quite interesting to see how messages are perceived based on the design.
What are some of the best practices that you plan on implementing in your future designs?
Have you ever taken cultural experiences into considerations when designing a site?